United Arabs Emirates

Introduction The United Arabs Emirates (hereafter referred to as the UAE) was formed in 1971 as a result of a merger by seven states which included Abu Dhabi, Ash Shariqah, Al Fujayrah, Abu Zaby, ‘Ajman, Umm al Qaywayn and Dubayy (Index Mundi para. 1). Abu Dhabi is the capital city of the UAE.Advertising We will write a custom assessment sample on United Arabs Emirates specifically for you for only $16.05 $11/page Learn More Over the past few decades, the UAE has undergone a significant economic transformation. Some of the factors which have contributed to the country’s economic growth over the past 3 decades relate to availability of sufficient oil resource and global finance (Index Mundi para. 1). During the 21st century, the UAE’s Gross Domestic Product (GDP) is ranked at par with those of the leading West European countries. However, during the period ranging from 2008 to 2009, the country’s economic growth was adversely af fected as a result of the collapse in real estate prices and the decline in oil prices. This situation forced a number of activists to petition the government to undertake a greater political responsibility. Over the years, the UAE has continuously adopted a moderate foreign policy stance which has enabled it to play a significant role in the economic transformation of the gulf region (Central Intelligence Agency para. 1). This paper is aimed at conducting an analysis of the UAE’s economy on the basis of various components such as its demographics, language, currency, political system, and predominant industries. The paper also analyzes the UAE’s economy on the basis of various economic factors such as nominal GDP, GDP per capita, unemployment and budget deficit. A description of the behavior of these economic indicators for a period of 20 years is also conducted. The paper also entails a historical analysis of the relationship between real GDP and labor productivity, real economic growth and labor productivity, real GDP and unemployment. A historical analysis of the relationship between inflation and real economic growth, inflation and money supply growth and unemployment and money supply growth is also conducted. Finally, the paper gives the relationship between the accounts in the balance of payments, average interest rates and the government budget balance. Demographics The UAE’s society is relatively cosmopolitan which is evidenced by the composition of its population. Approximately 19% of the country’s population are Emirati while 50% are South Asian and 23% are Iranians and Arabs. The remaining 8% of the population are composed of expatriates from different countries such as East Asians and Westerners.Advertising Looking for assessment on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More The official language in the UAE is Arabic but some of the common languages spok en in the Emirates include Urdu, Hindu, English and Persian. Muslim is the major religion in the UAE with 96% of the citizens being Muslim while Hindu and Christians are only 4% (Central Intelligence Agency para. 5). The UAE has a national currency which is referred to as the UAE Dirham commonly abbreviated as AED (Central Intelligence Agency para. 6). Over the past decade, the UAE has undergone a significant population growth. The UAE’s population growth is estimated to be 3.282% (Central Intelligence Agency para. 6). In 2000, the UAE’s population was estimated to be 2, 369,153. During the period ranging from 2000 to 2006, the population of the Emirates grew at a steady rate from 2,369,153 to 2,602,713. However, from 2006 to 2007, the country’s population increased from 2,602,713 to 4,444,011 as illustrated by Figure 1. From 2006 to 2011, the population growth rate has been steady as illustrated by Figure 2. The population increased from 4,444,011 in 2007 to 5, 148,664 in 2011. Approximately 78.7% of the population are composed of individuals aged between 15-64 years. Of these, 2,968,958 are male while 1,080,717 are female. On the other hand, 20.4% of the citizens are aged between 0-14 years while 0.9% of the population are represented by individuals aged over 65 years. By 2005, the UAE’s population was estimated to be 5,148,664 (Central Intelligence Agency para. 6). Figure 1 Year ‘00 ‘01 ‘02 ‘03 ‘04 ‘05 ‘06 ‘07 ‘08 ‘09 ‘10 ‘11 UAE 2.37 2.40 2.45 2.48 2.52 2.56 2.6 4.44 4.62 4.8 4.98 5.15 Figure 2 Advertising We will write a custom assessment sample on United Arabs Emirates specifically for you for only $16.05 $11/page Learn More Source: Index Mundi http://www.indexmundi.com/g/g.aspx?c=tcv=21 Political System Since its formation, the United Arab Emirates has managed to establish a distinctive national identity as a result of consolidation of the federal status of the seven states that form the UAE (Emirates para. 1). As a result, the UAE has managed to develop a substantial degree political stability. The UAE’s political system is unique in that it is a combination of modern and traditional systems. By merging the two systems, the Emirates has been able to maintain, adapt and preserve the best traditions. The ultimate effect is that the UAE has succeeded to develop an effective administrative structure (Emirates para. 1). Prior to formation of the UAE, each of the states had their own political system. To ensure success of the new state, the leaders decided to form a provisional constitution that outlined the allocation of powers to the new federal institutions. Through constitutional review, a federal system was instituted in 1996. The UAE’s federal system of government is composed of the following: A Supreme Council Cabinet (Council of Ministers) Federal National Council Parliamentary Body An Independent Judiciary Council of Ministers Each of the UAE’s state has its own ruler which makes it to be loose alliance. On the basis of the 1971 provisional constitution, each of the seven emirate states has reserved a number of powers and rights such as those related to control of minerals and revenues. The resultant effect shows that development of federal powers has been relatively slow (US Department of State para. 13). Through the constitution, the UAE has established the position of the President and the Vice President who are required to serve for a 5 year term. The Council of Ministers is headed by the Prime Minister. The Federal National Council (FNC) is composed of 40 members some of which are appointed by the rulers while others are elected by an electorate which is selected by state rulers (US Department of State para. 13). The Cabinet is selected by the President in consultation with the Supreme Council. Additionally, each of the six states has its own local government (Emirates para. 6).Advertising Looking for assessment on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Predominant Industries In an effort to attain economic growth, the UAE adopted the concept of diversification of its economy. As a result, the United Arab Emirates has attained rapid industrial development. Diversification of industries in the UAE has played a critical role in the economic success of the country. There are a wide range of industries within the federation. The most important industries in the UAE include the chemical fertilizer industry, cement industry, oil and gas, aluminum, steel and cable industries. The UAE’s chemical fertilizer industry is a core component of the country’s economic growth. The industry’s growth arose from the foundation of the Abu Dhabi National Oil Company (ADNOC). In its operation, the industry produces approximately 1,050 metric tons of ammonia and more than 1,500 metric tons of urea. The chemical fertilizer plant was formed in 1998 as a result of a merger between International Technical Trading Company of the UAE and SQ L of Chile. The cement industry is ranked amongst the oldest manufacturing companies in the United Arabs Emirates. Al Ittihad Cement Company was the 1st cement factory. Other factories have been constructed at Dubai, Fujairah, Ajman, Al Ain, umm al-Qaiwain and Sharjah. By December 1998, there were 9 cement factories within the UAE. One of the plants specializes in the production of Portland cement and another produces white cement. The capacity of 8 plants that specialize in the manufacture of Portland cement is estimated to be 9 million tones. The cement factories have provided direct employment to approximately 2,999 citizens. This represents an investment of approximately Dh 1.8 billion. Oil and gas are the major contributors to the UAE’s Gross National Product (GNP) and hence the country’s economic growth. On a regional scale, the UAE is ranked as the 3rd largest producer of natural gas and the 4th on a global scale. The UAE has a substantial amount of oil and gas reserves which enables it to meet its domestic and international demands. Abu Dhabi oil sector accounts for 85% of the total oil produced in the UAE. One of the factors which made Abu Dhabi to be a major oil producer is that it has both onshore and offshore oil fields. Abu Dhabi National Oil Company is charged with the responsibility of formulating oil production policies. However, oil production is conducted jointly with other international companies. The daily oil production within the UAE is estimated to be 2 million barrels. The most renowned gas and oil sectors in the UAE are located at Fujaira, Sharjah and Dubai. The aluminum industry is also a significant component of the UAE’s economy. The aluminum industry in the Emirates also contributes to the growth of other industries such as the aerospace and automotive industries. This arises from the fact that the success of these companies depend on the availability of aluminum for them to operate effectively. One of the larg est players within the industry is Dubai Aluminum Company. The firm produces more than 861,000 metric tons of metal. The UAE has a sufficient amount of aluminum to meet both the local and international demand. Moreover, the United Arab Emirates exports aluminum to more than 40 countries. The steel industry is also a core component of the UAE’s economy. The country has a number of steel plants, such as Ducast, International Quality Steel, Haji Siddique Foundry and Eurogulf Steel Industries. Economic Indicators In 2010, the UAE experienced a growth in the level of net exports, investment and private consumption. As a result, its nominal GDP increased from Dh 780 billion in 2009 to Dh 843 billion in 2010. The International Monetary Fund (IMF) projected that the UAE’s nominal GDP will increase from $1.084 billion in 2010 to $1.402 billion in 2011 (MSN para. 1). With regard to GDP per capita, the UAE has a relatively high GDP per capita compared to other countries. GDP per capita of a country is obtained by dividing a country’s national output by its population. In 2010, the UAE’s GDP per capita was estimated to be $ 49,600. In 2011, the UAE’s GDP per capita increased to $66,626. This represents a significant growth in the country’s GDP per capita (Index Mundi 1). Currently, the UAE has a relatively low rate of inflation. However, the rate of inflation has been fluctuating over the past 3 years. In 2008, the UAE’s rate of inflation was 12.3% while in 2009 and 2010, the rate of inflation was 1.6% and 0.9% respectively. However, in 2011, the rate of inflation increased to 4.5%. Prior to attainment of its independence, the UAE’s economy was mainly driven by fishing and agriculture. The discovery of oil in the 1970s led to a significant economic growth. Currently, oil accounts for more than 35% of the country’s GDP. The UAE is ranked amongst the countries with the lowest rate of unemployment in the world. H owever, over the past decade, the Emirates has experienced an increment in the level of unemployment as illustrated in the chart below. By the end of 2010, the UAE’s rate of unemployment was reported to be 4.3%. Source: Trading Economics http://www.tradingeconomics.com/united-arab-emirates/unemployment-rate In 2009, the UAE had a relatively high budget deficit which amounted to Dh 126.5 billion. The high budget deficit arose from the slum in oil prices which was experienced in 2009. Additionally, the high budget deficit was also a result of an increment in the government spending with regard to development (UAE Interact 1). In an effort to improve the country’s economic growth, the UAE’s government reduced its budget deficit to Dh 84.9 billion in 2010. In 2011, the UAE’s government projected that it would reduce its budget deficit with a margin of 53% by the end of 2012. If this is achieved, the country’s budget deficit will amount to Dh 1.82 bil lion (UAE Interact 1). The percentage of the UAE’s balance of payment in relation to GDP is relatively low. By the end of 2010, the UAE’s balance of payment as a percentage of GDP was 7.7%. The chart below illustrates the trend in the country’s balance of payment as a percentage of GDP from 2000 to 2010. Source: Trading Economics http://www.tradingeconomics.com/united-arab-emirates/current-account-to-gdp Over the past 20 years, these economic indicators have been fluctuating as a result of changes in internal and external factors such as globalization and industrialization. Additionally, the changes in these indictors have also arisen from adoption of various economic policies. For example, from 1980 to 2010, the UAE’s average balance of payment as a percentage of GDP has been relatively stable at 9.36%. However, the country’s balance of payment as a percentage of GDP reached its historical high in 1980 when it averaged 25%. On the other hand, the UAE balance of payment as a percentage of GDP reached its lowest level in 1994 when it averaged 0.1%. If the UAE experiences a high balance of payment as a percentage of GDP, its competitiveness in the international market declines (Trading Economics 1). This arises from the fact that the competitiveness of its products in the international market can be negatively affected. Real GDP and Labor Productivity There is a direct relationship between real GDP and labor productivity (Arnold 360). According to Arnold (360), growth in labor enables an individual or a firm to increase the level of its output. The resultant effect is that the probability of an increment in the level of real GDP is enhanced. The chart below illustrates the relationship between Real GDP and labor productivity. Source: http://www.swlearning.com/economics/econ_data/labor_productivity/labor_productivity_data.html Arnold (360) further asserts that change in average labor productivity is dependent on whether the ad ditional workers are productive compared to the existing ones. Therefore, if the additional workers are less productive, the average labor productivity will decline. On the other hand, if the additional workers are more productive, then labor productivity will increase. Arnold (360) asserts that it is only an increment in labor productivity that can result into an increment in real GDP. Based on this relationship, it is important for economies to focus on how to improve their labor productivity. One of the ways through which they can attain this is by investing in education and training. Additionally, labor productivity can be also enhanced by increasing the level of capital investment. Real GDP and Unemployment The relationship between unemployment and real GDP has been evaluated by a number of economists such as Arthur Okun. Okun asserted that there was an indirect relationship between real GDP and unemployment (Bell 135). In his study, Okun showed that the level of unemployment i n the US during the postwar period reduced with 1% for every 2.2% growth in real GDP. Okun illustrated the indirect relationship using the formula K= (Ya-Yu)/dU. Where Ya= actual economic growth. Yu= unemployment stabilizing growth rate dU= change in the unemployment rate. Another study conducted in Australia during the 1990s revealed that to stabilize the rate of unemployment with a margin of 1%, real GDP was to grow with a margin of 3.5% (the required rate of growth) plus 2.15% which represented the Okun coefficient. Therefore, real GDP had to grow with a margin of 5.65% annually. This relationship indicates that in order to reduce unemployment, the rate of real GDP growth has to be relatively high (Bell 135). Real Economic Growth and Labor Productivity One of the factors that contribute to a country’s economic growth is labor. Through combination of labor and capital, a country is able to create output. To increase labor productivity, it is imperative that each individual increases his or her level of output. This stimulates the rate of growth in a country’s labor productivity. The resultant effect is that a country’s rate of economic growth is enhanced. This means that there is a direct relationship between the rate of a country’s real economic growth and labor productivity. Inflation and Real Economic Growth According to Li (1), a country’s economic growth is adversely affected by high rate of inflation. However, the relationship between inflation and real economic growth is complex. For example, studies conducted by Easterly and Bruno in 1998 revealed that there was a nonlinear relationship between real economic growth and the rate of inflation. Findings of the study showed that at low rate of inflation, the nature of relationship was neither positive nor significant. Li (1) further asserts that high rates of inflation have a significant and adverse effect on a country’s rate of economic growth. Additionally, stu dies conducted by Easterly and Bruno also revealed that some countries experienced high rates of inflation of up to 20% and 30% while their economic growth was not adversely affected. However, when the rate of inflation exceeds a certain critical level, the rate of economic growth is adversely affected (Li 2). Inflation increases the level of uncertainty in an economy hence reducing the level of investment. The resultant effect is that the country’s economic growth is reduced. Inflation and Money Supply According to McMahon (para. 1), there is a direct relationship between the level of money supply and the rate of inflation. McMahon asserts that an increase in money supply (M1) results in an increment in the rate of inflation. The chart below illustrates the relationship between the rate of inflation and money supply in Australia during the period ranging from1985 to 2000. Chart 1 Source: http://inflationdata.com/inflation/Inflation/Money_Supply_and_Inflation.asp Chart 2 So urce: http://inflationdata.com/inflation/Inflation/Money_Supply_and_Inflation.asp From Chart 1, it is evident that the annual increment in money supply during the period from 1985 to 2000 ranged between 5% and 10%. In 2000, the level of money supply crashed before stabilizing. From Chart 2, the direct relationship between money supply and the rate of inflation is evident especially during the 1980s. However, during the 1990s, the relationship between money supply and inflation is not clear. This arose from the political changes that the country undertook which affected the rate of inflation (McMahon para. 1). On the basis of the relationship between inflation and money supply, it is evident that in order for an economy to attain a stable rate of inflation, it is critical that it maintains the level of its money supply at a relatively low point. Based on this relationship, if a particular economy adjusts its money supply, the result should be attainment of its natural unemployment ra te. This means that in the long run, it is possible for the natural rate of unemployment to coexist with any inflation rate. Therefore, there is no tradeoff that exists between the rate of inflation and unemployment. However, this tradeoff is only evident during the short run (Kennedy 209). There is also a strong relationship between the accounts in the balance of payments, average interest rate, and the government budget balance. If the balance in the current account is large, a country experiences high external indebtedness. Additionally, if the amount in the current account does not balance with that in the capital account, the average interest rate is affected. A number of empirical studies conducted reveal that there is a direct relationship between the amount accumulated in the current account and the rate of interest that a particular government pays in order to clear its debt. Historically, it has also been proved that economies have high current account deficit experience c urrency depreciation from time to time. Conclusion The paper has given an analysis of the UAE on the basis of various aspects such as its demographics, population growth, predominant industries and political system. These factors make the UAE to be a viable investment destination. The resultant effect is that the country’s economic growth will be enhanced. Additionally, the UAE’s economy has been also analyzed on the basis of various economic indicators. The paper also outlines the relationship between various economic variables such as real GDP and labor productivity, real GDP and unemployment, real economic growth and labor productivity, inflation and real economic growth, inflation and money supply and unemployment and money supply growth. Finally, the relationship between the accounts in the balance of payments, average interest rate, and the government budget balance is given. Works Cited Arnold, Roger. Macroeconomics. New York: Cengage, 2008. Print. Bell, Stephen . The Unemployment Crisis in Australia. Which Way Out? London: Cambridge University Press, 2007. Print. Central Intelligence Agency. The World Fact Book. 10 Nov. Web. Emirates. Government and Political System. 12 Dec. 2011. Web. IndeX Mundi. United Arab Emirates Economy Profile 2011. 12 July 2011. Web. Li, Min. Inflation and Economic Growth: Threshold Effects and Transmission Mechanisms. Alberta: University of Alberta, 2008. Print. McMahon, Tim. M1 Money Supply and Inflation: How Does M1 Relate to Inflation? 9 April 2009. Web. MSN. IMF Raises GCC Growth to 7.8%. 28 April 2011. Web. Trading Economics. United Arabs Emirates GDP per capita. 30 Dec. 2011. Web. UAE Interact. UAE Nominal GDP to Expand 8% in 2010. 10 June 2010. Web. US Department of State. Background Note: United Arab Emirates. 29 Dec. 2011. Web. This assessment on United Arabs Emirates was written and submitted by user Leo Erickson to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Man

Man Professor Deering Writing 1 The three pieces of artwork that I chose throughout the book were "El Jaleo"‚  (PG337), "Journey Above The Clouds"‚  (PG268) and "Famous Women Singers"‚  (PG111). All of the following paintings have similarities and differences, the differences are the time the painting was produced, the type of painting and my overall thought of the painting. I will get into more detail about each painting later in the paper. The one similarity I noticed about all three of these painting is they are exceptionally beautiful. Each painting represents a different meaning in our culture.The first painting I chose was "El Jaleo"‚ . John Singer Sargent (1865-1925) painted "El Jaleo"‚ . The picture represents the Spanish culture, as there are men in the background of this picture playing the guitars with their hats tilted down, and one single female dancing to the music. When looking at the picture, you eyes are brought to the dress of the fema le.English: El Jaleo (1882), oil painting by John Sin...It clearly stands out in a bright white, while the rest of the picture is a dim black and gray. Although when looking closely at the picture, you do notice the slight hint of red that is what looks like more dancers. The painting consist of a lot of shadowing. I can imagine this painting going along with a slow tempo, soft melody, and amazing beats that the dancer could follow.The second painting that I chose was "Journey Above The Clouds"‚ . This painting by far is my favorite among the three that I chose. Casper David Friedrich (1774-1840) did the painting. To me, this picture represents accomplishment, achievement, and overall power. In the center of the picture, there is a single man, standing with one foot propped up against a larger rock, over looking the...

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Reading assignment - Essay Example The Lord never forgets his people and he loves us very much. Even if you are suffering now, it will not be forever God will eventually rescue your from temptation. The Virgin Mary is also a strong sign of the almighty power and love the Lord has for humans. This is a sign of the marvelous things the Lord has planned for us. The narrator also discovers that the Lord made everything on the surface of the earth even the smallest thing; including a hazelnut. This indicates that we should only pursue to please the Lord since everything belongs to him. However, man has been known only to pursue earthly wealth. Only then can we be spiritually satisfied. The Lord loves us so much that He provides His followers with wisdom to better comprehend the world around them. That is what enables man to be innovative and to praise the name of the Lord for all he has provided us. Since the Lord made everything He has the urge of preserving his creations. That is why when an individual is sick and has faith, he/she shall be healed in the precious name of the Lord. The above facts show us that God is good and is associated with everything good. If you follow His ways, He shall protect you and guide

Globalization and the Environment Essay Example | Topics and Well Written Essays - 250 words

Globalization and the Environment - Essay Example There is also an element of double standards because most of the global corporations operating in developing countries belong to the west (Kwong 21). The author recognizes the positive impact of globalization as far as environmental development is concerned. Globalization promotes free trade. In an environment of free trade, a country is free to choose a trading partner and the best ways of exploiting her resources. Globalization promotes development of institutions that advocate efficiency in production. Such institutions design laws that protect environment in a business world. Globalization promotes competition amongst global firms, which invest in innovation and efficiency in production. Efficient technology promotes environmental conservation and sustainable growth. The curve is U-shaped and shows a positive affiliation between economic expansion and environmental dilapidation, for example, pollution, before the curve’s turning point. From the turning point, there is a negative relationship between pollution and economic growth and development. The curve is important because it shows the important of globalization as far as environmental development is concerned. I support the author’s arguments. This is because they explain the real situation in the global economy. For example, in the developing countries, economic growth increases with the increase in pollution. On the other hand, pollution within developed countries decreases as the level of development increases. This is because companies adopt innovative technology in production, which enhances environmental

Understand Inclusive Learning and Teaching in Lifelong Learning Essay Example for Free

Understand Inclusive Learning and Teaching in Lifelong Learning Essay 1.1 Summarise Learning and teaching strategies used in own specialism Within my own specialty field having a variety of teaching methods and strategies to potentiate learning is an absolute requirement. The field caters to people from all kinds of backgrounds and levels of education so it must be flexible and adaptable enough to appeal to its varied audience. It is usually taught following a mix of teaching methods that focus on different learning strategies, and can be identified as being an â€Å"Interactive Lecture† with some slight variations. It usually starts with a short lecture that lasts for approximately 15 minutes and usually contains a metaphor, as a way of introducing the subject and determining the boundaries by which the session is going to be ruled and also a list of natural examples, that is, situations or contexts where the particular topic being taught could be applied. Demonstrations follow so as to allow the students to familiarize themselves with the concepts to be studied in any given class, and also to give them the opportunity to see first hand what the topic being demonstrated means and gives them a rough idea of what steps are to follow. These demonstrations usually take only form 5 o 10 minutes and can be demonstrated by the teacher on a voluntary student or it can occur in the form of Video, where another teacher or practitioner of the craft demonstrates the topic of the class. Discussion between the students about what they have seen, is a very useful part of assimilating what has been observed in the demonstration and it is also a way to check and evaluate if the students have understood what was going on during the demonstration and check if they have been able to recognize the steps followed during the demonstration to achieve the end result. Getting the students to put into Practice their learning is another way to immediately test their understanding and capability at carrying out what was demonstrated during the demonstration. This can be replaced by a Small Group Task, or a group or individual project where the students can test their skills in carrying out parts of what the demonstration entailed in addition of providing further information and develop their interaction skills within a team. More small group discussions occurs after the students get to practice what they saw in the demonstration, where they get to comment and talk about difficulties, challenges and opinions in regards to how they found putting to practice and finally share their conclusions with the class. The teacher ends the class by a small lecture style talk where s/he summarizes the key points reached during the class, and gives closure to the subjects of the session. 1.2 Explain how approaches to learning and teaching in own specialism that are inclusive and meet the needs of learners A number of students that attend courses within my own field of specialism are blind, colour blind, dyslexic, or present some kind of â€Å"learning disabilities†. Something that is always taken into account, are the learning strategies of the students that participate in any given class, their particular learning needs and other requirements that might be needed to support them in their learning process, this information is discovered through an initial questionnaire at the start of the course. With activities that require interaction with colour or visual elements, the games/activities are adapted or modified in order to compensate for the barrier or disability/ies some particular students might present, by utilizing other senses as a way to replace the visual/colour component. Adapting other materials, activities and games, bringing in flexibility to the exercises is part of the process to teach in my own specialism that are inclusive and meet the needs of the learners. 2.1 Explain how to select resources that meet the need of learners Selecting the resources that meet the needs of the learners is a constant process of consistent evaluation and change. Some of the factors that can influence the teaching methods utilized in any given context are the level of knowledge and the level of commitment of the participants, which links with the level of responsibility they are able to cope with on their own, in addition to their preferred learning system/style, or any other physical, cultural, hearing, language or learning needs. Things such as the class environment and resource/teaching budget are also important; resources can be costly so establishing a sharing scheme or setting up small groups per resource can also be a good idea if it is not possible to find a suitable cheaper alternative. The characteristics of the room Hand-outs are one of the resources that can be provided in the form of notes, extra information, the student ´s can always look back and refer to, when their preferred learning strategies are visual. Worksheets, books, flipcharts, printed quizzes in addition to textbooks and journals are also wonderful ways to potentiate learning through the visual sense, Whiteboards, blackboards, PowerPoint presentations, digital cameras, software, YouTube, other hardware or equipment and Moodle are more interactive ways of learning and their effectiveness depends on the suitability of methods for promoting learning. Knowing enough about the possibilities available and having the skill to confidently utilize it for it to be effective is also important, in addition to the fact that a constant evaluation system should always be in place with the purpose of being able to make rapid changes whenever a teaching method does not have the results expected, and to find out what is effective and useful for any particular set of students. 2.2 Explain how to provide opportunities for learners to practise their literacy, language, numeracy and ICT It is possible in my field, (NLP, Presentation Skills and performance enhancement) to present students with opportunities that require them to practice their literacy, language, numeracy and ICT skills in a variety of ways. Students are usually required to prepare some class with some recommended reading books, journals or articles, (depending on the particular aims of the course), occasions where they are able to practice their literacy and language skills. As communication is a key element in my field, the necessity for them to develop excellent Language skills is key, as it also requires preparation, as elements of clear enunciation, focusing and the design of presentations are usually present in most of the courses within this field. Numeracy skills are in most cases inherent as activities have to be very well timed and managed, and participants usually apply them within their own contexts and backgrounds at the same time they apply the skills learned during my courses, therein, time management, organizational skills and also an adequate level of numeracy are required. Through the skills learned during the course, a higher level of focus can be dedicated to reaching high performance states which in case where a student might have difficulties with numeracy, if s/he so desires, s/he could have the choice to choose it s a context and create a correlation between a particular high performance state (different from their usual nervous/uncertain state) and numeracy. Students can develop or practice their ICT skills through the recommended online research and utilization of many online resources (forums, articles, blogs) that are available online for students, free of charge, in addition to having to prepare (in some courses), rough drafts for presentations to be handed in. 3.1 Explain ways to engage and motivate learners in an inclusive learning environment There are many ways to engage and motivate learners in an inclusive learning environment. First of all, as per the teaching and learning cycle, it is important to identify needs that could be fulfilled or covered in any particular way, for that it would be a requirement to have a target audience so as to be able to study, search and find what the potential target audience could want. Finding out what is of interest to them, so as to be able to develop an appropriate teaching strategy is crucial in order to engage and motivate learners, examples should be relevant to them. Ideally the competencies or skills to be taught could be taught through a utilization of content that is of interests them. We call â€Å"flora† many different types of flowers, they all have the same structure (form), a stem, a pistil, petals, pollen, etc.; but the shapes (content) they take are very different, a Lily looks very different from a Rose and from a Bird of Paradise, a Daffodil or a Cherry Blossom. In the same way, by keeping the intention (purpose/form) of an exercise the same and giving it a shape (content) that is of interest to the students, there is a higher possibility of getting the interest of the students, thus engaging them and motivating them to participate in the activity/ies planned for the session. Realizing, recognizing and acknowledging the differences between students, and respecting those differences, adjusting explanations, language and resources to include all participants is bound to also increase their engagement in the topic being covered. Acknowledging and recognizing the achievements of the students in the process of achieving the â€Å"big goals† and reminding them of the goals that are to be reached at the end of the course while involving them in the process of taking responsibility for their own goals and reasons for being in the course. Providing the students and participants with clear, specific and useful feedback that addresses specific areas or details that are lacking or would need further revision or study, with instructions of how to improve them or overcome them, is another responsibility of the teacher which potentially has great results in involving and engaging the participants of a course. 3.2 Explain ways to establish ground rules with learners to promote respect for others It is important for the facilitators of learning to establish an appropriate micro culture within the members of a class. The way students interact with their environment, with each other (psychological climate) and the interactions between students and teachers sometimes must be defined and agreed to since the start in order to avoid misunderstandings or problems due to â€Å"assuming† that a set of ground rules were â€Å"obvious† and â€Å"logical†. These sets of behavioural rules, determined in consensus by the class during a session dedicated specially to designing these rules could include punctuality, part of this can be represented by arriving to class on time, respecting time allocated for breaks, (coming back on time) and ending class at the finishing time, unless a special project or other activity is taking place which would take a few more minutes. Coming prepared to class is a very important ground rule, that would include bringing to class the materials (books, notes, pens, paper, etc) recommended by the teacher and having brought in homework, having studied or revised the learning materials in order to be a participative element in the class, by talking in turns, providing responses and sharing point of view in class. In the same topic, another ground rule to take into account in the subject of participating in class is to listen and respect the opinions and arguments of other classmates or teachers, even if those opinions differ from ones own, note that respecting does not mean â€Å"having to agree†, it simply means that the topic of disagreement or discordance is open for discussion, sometimes to be expanded on at a later time. Participation in class, or the voicing of opinions, questions or doubts is essential for ensuring the concepts covered in class are well understood, it is capital to note that there must be an element of trust and confidentiality within the group so as to be able to talk freely without fear or recrimination or judgement. If feedback is to be provided in any kind of occasions it must be done in a respectful manner, with appropriate language. Following upon the concept of respect, the respect for the study/learning time is essential and can be demonstrated by switching off (or putting on silent, all electronic equipment that is not needed during the class; that includes telephones, music players, iPads, tablets, computers, and all other electronic devises that could be a disturbance to the progression of the session. These rules are to be followed and reinforced within the group though the discussion and sharing these responsibilities, emphasizing how these ground rules are to help and support not only the teacher, but the students, in the learning process.

Management Principles at Tesco

Management Principles at Tesco Introduction The organisation which we have taken for the study is Tesco Express the sub brand of Tesco Plc. In our study we are going to identify, describe and evaluate the following management area of Tesco Plc, where we will be involving Marketing Principles to give proper management report on the basis of below strategies: The Organisation Orientation The competitive advantage of the organisation The Impact, positive and negative of the organisations Marketing Mix Management report of Tesco Express- Strength, weakness and improvements that will help to maintain competitive advantage in near future Origin of Tesco Tesco Plc the leading Britain retailer among the top three retailers in the world. They are operating 3700 stores among the world and they have employed around 470,000 employees. They are operating in 14 countries and they are UK, Republic of Ireland, India, China, Japan, Czech Republic, Hungary, Malaysia, Poland, Slovakia, South Korea, Thailand, Turkey, and USA. Tesco Plc was started by Jack Cohen in 1919 and the name Tesco was first appeared in the shop in Edgware in 1929 since the company has grown they were implementing their innovation in different business. Jack Cohen founded Tesco and his first day profit was  £1 among his  £4 sales on selling a grocery from the stall in East London. In the year 1924 the first in-house brand of Tesco has launched and they named that product as Tesco Tea. The names come from the initial of TE Stockwell, who was a partner in the tea supplies and the CO from Jack Cohens Surname. In the year 1932 Tesco stores limited have changed to Tesco private Limited Company. Tesco the brand which have changed their way they do business so fundamentally in each and every part of its company. Because of this change they have done in to business which also includes the loyalty management. For that they have taken a different expertise among the world as the earliest and that they have that named as Clubcard. Tesco joined with DunnHumby and created a Clubcard to tracks the buying behaviour of their 13 million customers, through recording and tracking consumption data from shopping bills. Tesco and DunnHumby have jointly built, maintain and mine a rich customer database with information. The Organisations Orientation: Their core business logic is to satisfy their needs and wants of the customers. The production department when starts to manufacture the product, it focuses on the promotion, distribution, pricing etc. How Tesco Express implemented its Market orientation: It overall beats the competition in producing the best quality product to the end users with great customer satisfaction as mentioned below: Flexibility Plan and goal setting Managerial and interpersonal skills Flexibility Tesco Express is widely opened across the cities in UK and gives options to many consumers to shop easily. In total there are around 150 shops which is great benefit to the consumers. They have introduced online trading where customers can place an order and buy it without any hindrance. Self billing has been bought up to avoid queues, saves time and energy, people can use the self bill system and pay by themselves and also introduced Club cards in which they can measure sales and improve accordingly by collecting database. Plan and goal setting- Every organisation has its own plans and works only with the setting right goals at right time. Plans are to maximise sales and profits, maintains No 1 retail store in UK. Targets competitors and remains as a market leader, provides goods/services that are cheap and affordable to public. Business plans and modules are followed to achieve respective goal. Each objective has deadlines to meet so they have to meet their set objective within the stipulated period of time. E.g., Point of sale is an important merchandising activity to remind, people to stock up, just in case, a different product in categories has been brought together under Barbecue Theme, and a sale tends to increase. With the exceptions of meat, Tesco Express has brought all its barbecue products together under one category in store in order to promote sales and profits. Managerial and interpersonal skills Good managerial and interpersonal skills determine good business, we will explain one by one. Managerial skills- It means that one who takes responsibility in handling set of teams and everyone has to report to him/her. One who completes the task within stipulated period of time so that every other staff members can be motivated and then work effectively and efficiently. Tesco express handles sensibly in this department as it has to deal with the customers directly. Good managers will follow the prescribed plan and work accordingly. Interpersonal skills- Communication is nothing but exchanging words with one and another and it is must in any field. Good communication can become good leaders. When handling customers of different regions, each one has different style of speaking so Tesco express handles this part very well. Once staff members have good communication skills it automatically enhances and builds relationships. Marketing: Marketing is the management process responsible for identifying, anticipating and satisfying customer requirements profitably. (C.I.M, 2001) In this cut throat competition, Tesco innovations and re-innovates the new product as per the marketing environment in comparison with its fellow competitors. Healthy competition gives the best outcome of the product like price and quality. The main aim is to maximize customers value as a source of competitive advantage. Tescos Marketing Concept It congregates the customer needs, wants and preferences more effectively and more closely than competitors like ASDA, Sainsbury WM Morrison supermarket. The basic philosophies of the organisation are production and sales, it integrates the various activities like production, selling, distribution promotion, advertisement and human resource management in a profitable way for the service of the customers. Production: Focuses on the goods where quality matters and profit is gained on the volume of sales. Quality should be maintained in all the stages of production The company which offers around 1000 products under their own brand Tesco. Comparatively they are quality oriented and price oriented. These products are mainly targeted customer daily needs. They are following exact market economics to market their products. Sales: Even Tesco has its own products in Tesco express also they sell products from different brands too. While comparing with other products Tesco products is more cost effective and with high quality. Tesco Express is one of emerging sub brand in the UK is offering the customer to minimise their shopping time. New innovation has been brought in the form of advanced technology for the customers to generate and pay their own receipts by them. Goals have been divided into 3 different sets Once it sets up the plan with the right objective, the next strategy is to maximise sales with customer satisfaction. Let us take through with 3 different sets of goals. The organisation recognises the market movements of its competitors in order to maintain good mindset in peoples mind. It strives hard to satisfy customers needs, preferences and taste which is very big task. The last and foremost goal is carried out in the internal management to increase productivity with great coordination among staff members who works as a team. Let us concentrate on planning aspects with involving planning strategies as discussed below. Marketing Planning: Turning strategies into implementable action and it is a detailed written statement where each and everyone in the organisation must follow the principles and guidelines and act accordingly. Planning is decide in advance what to do and what not to do, planning plays a vital role in the supermarket division as it deals with FMCG products, in day todays business the sales increases rapidly when everything goes according to plan. Internal and External Environment Key Aspects Where are we now? Significant improvement has shown in identical market in UK Marketing Audit Market Research Environment Analysis How did we get there? They got there simply because of good performance which was solid. Where are we heading and where do we want to be? Tesco express has strived to achieve the highest standards to ensure the long-term access to quality products and maintain their position as the UKs number 1 supermarket. Tescos aim is to keep customers happy, to achieve high profit margins, to motivate workers, expand its marketing strategies, and support economic issues and to be friendly towards the environment. Tesco aims to cover every conceivable part of the consumer base with management controls with review procedures. How might we get there? It has good marketing mix strategies and implements successfully. By doing so it has reached heights by giving services to consumers. Let us talk about the Positioning of Tesco Express In earlier days Tesco did not have the brand name but when sales started picking up and demand was on higher side, it did not compromise quality in order to reduce price and it is very convenient to the customers to purchase products as quality of products are available. Once customers got an idea how good Tesco is then Tesco gained its brand name. With the brand name Tesco started to experiment the products with greater profits and then it is managing the customers with great customer loyalty. Philosophy of entire marketing mix hinges with good positioning and failed to do so creates unsound positioning. Positioning Strategies Reasonable price Good quality More and variety of Products Clearance sales Weekend offers and Festive offers Keys to successful positioning are based on competitiveness, successful positioning, creditability and consistency. Repositioning of product Takes place when positioning of products declines Change in customer tastes and preferences New competitors enters the market Competitive advantage of the organisation Jack Welch, former CEO of GE says, If you dont have competitive advantage, dont compete. (Jobber 2007:773) In the face of global competition and cut throat competition, there are many competitors are growing day by day and the rule of survival for the fittest comes into picture. Companies are forced to survive by increasing the production and sales at a better rate. With todays technology changing day by day organisation has to put the best foot forward to stay and compete. As a result they gain enormous experience to handle different sets of consumers and their buying habits Marketing is all about to generate transactions and to generate relationships. No organisation stands alone in the market without competitors; the company cannot develop its products by developing the product range and its features but also faces the competitive environment of the market. The factors which analyse the changing economic environment of the trading community and it react accordingly. The competitors also influences various factors such as success or failure of a business in any market conditions, this is why it is important to consider systematically a number of aspects of competitive behaviour. Competitive analysis is a systematic approaching in understanding the key factors of the planning strategy in terms of objectives, resource allocation and implementation through the marketing mix. A good understanding of these factors reveals the organisation to be in a stronger arena in building and sustaining foundations for the firm to hold its position to maintain the reputation in the longer run. When competitors are identified, the probability of forming them into clusters, depending on focus and strategy. The outcome of the identified clusters identifies strong and weak competitors in each group which can be considered as the strategic opportunities defined. These are the number of different characteristic that can be used for identifying strategic segments, which in turn provides a useful framework for evolving opportunities in business environment that leads to an order of implementing organisational behaviour techniques of competitors data that relies on financial performance of the segments served in marketing strategies. The arch rival of Tesco express is Costcutter because they are the one who have similar marketing policies to overcome its rival. Tesco Express is spread all over the United Kingdom with in and around 1000 outlets but Costcutter is with 1600 outlets. Comparatively Tesco express and Costcutter got the same logic of attracting their customers to sell best quality with reasonable price. However when we analyse the competitive advantage of Tesco to overcome its fellow competitors with new innovation called Auto billing and paying system but Costcutter lacks with that facilities. Opening as well as closing times varies with Costcutter as it is opened 24 hours open and Tesco express opens from 6am in the morning and closes 10pm in the night. So all we can say is that they are the perfect competitors with having leads and falls with each other in different facts. Tesco express is using different segmentations to make the Tesco express successful among their competitors and their segmentations are geographic, usage and loyalty; On geographic segmentation they categorise their shops according to the market. They mostly were concentrating on the region where they can have the more people who are be the bread and butter consumer that means people who wants to buy one or two products at that specific period of time. Theres a brand familiarity that you dont always get from a local store and the concept is familiar through use of the superstore predecessor. On usage segmentation being an express the range is limited and choice or very little and the price is bit higher than its own Tesco extra. On the loyalty segmentation they have just been the successor of the concept called Clubcard. They have track the customers with the card and it make them to analyse to find the exact need of customer and they serving them according to their needs. Marketing objectives of Tesco Express as follows: Tescos Marketing Objectives The main aim is to retain customer satisfaction and maintain number 1 Retail Company in the UK To maximise sales and profit To provide reasonable price to the consumers Marketing Environment Marketing environment and its influences It has been divided into 2 different categories based on 4ps Micro Environment Macro Environment Micro Environment has been divided into 4 divisions namely Suppliers Distributors Competitors Customers Macro Environment has been divided into 5 divisions namely Socio Cultural Environment- Factors affecting demographic structure of the population, lifestyles, attitudes, cultures, issues of public and private concerns, tastes and demands Technological Environment- Creates new product opportunities and improve production Economic Environment- It determines demand and supply chain Political and legal Environment- Rules, laws and regulations are operated as per the Government bodies. Ex: Smoking in public places Ecological Environment-Factors such as global warming, pollution, recycling, packaging etc. Macro environment with Tescos principles Socio Cultural Environment- Brassington and Pettitt has given definition regarding Demographic, where he briefly explains that it is the study of the measurable aspects of population structures and profiles including factors such as age , size, gender, race, occupation and location. Tesco express has widely opened across and also outside UK to satisfy customer needs and preferences. It represents the strength and weakness. There are wide range of products to satisfy all ages and all classes of people. It broadens tastes and demands according to peoples lifestyle and their expectations. If it does not satisfys then customers can lose interest and faith. Technological Environment When an organisation uses more and more different techniques then flexibility comes into picture. Tesco express operates paperless transactions. It brings out new innovation strategies to market the product as per the existing environment. The recent one which it has introduced new way of billing system call, Till , where customers can pick, pack and invoice themselves.. This new system has given new dimensions to the customers to save an extra time. Market research is carried out on a regular basis where an organisation collects information with the respect to the customer focus Economic Environment In this Economic environment two keywords which handle the whole market are demand and supply. When there is a demand in the market supply increases automatically, this will have a huge impact in the business environment. They concentrate on the factors affecting economic business and monitor them in order to overcome. Political and legal Environment Each and every organisation concentrates on the government laws, rules and regulations. Tesco Express follows strict rules and regulations and gives out warning signals to the customers. It also gives smoking free environment. E.g., Smoking is prohibited. Ecological Environment It aims to set up a greenery environment in the form of waste, packaging, recycling, and also cutting carrier bag use. It converts waste into an energy source and reduces the amount of waste going to landfill by over a third and works on waste targets scheme which are reviewed and reported every week. We have taken examples of two like packaging and recycling. If we take packaging with the product name called Eggs. Packaging helps to protect and preserve food for longer duration and promotes the product to reach the customers in the best condition. Recycling facilities are available in all our markets except China and Turkey. Tescos future plans are to implement recycling facilities even in respective countries as mentioned to have a global impact in the marketing environment. In UK we have 600 recycling centres of our larger stores. Last year we helped customers to recycle approximately 200,000 tonnes. Market Segmentation The identification of groups of individuals or organisations with similar characteristics that will have significant implications for the determination of marketing strategy. (Jobber 2004) Segments can be defined on the basis of Tesco principles Customer Satisfaction- customers can be pleased all the time because all the products are available under one proof so chances of pleasing them will be on higher note. They dont target individuals indeed they target on the whole. Customers have variety of products to choose and satisfy their preferences. E.g., Products are sold to all age groups with reasonable price and with most importantly good quality Methods of Segmentation Geographic: It targets customers as per the location, country and also takes into consideration whether it is Rural and Urban. Before it opens any new branches, it undergoes market survey based on the customers potential within the respective location. It also makes sure that for which county products are produced, plans for the available resources so that can be used up to the fuller extent, different sets of people has different taste and preferences according to their lifestyle. E.g., In China people have different lifestyles when compared to UK. Demographic: Once it does sets up the business by creating a layout of the geographic successfully, now the next part is to introduce product based on the marketing analysis which includes people age, sex, race, income, occupation, socio-economic status. It collects complete database and then goes forward. Surveys are conducted at regular intervals with the interest of not losing customers focus and interest. This reduces the negative impact on the organisation. Geo-Demographic: Geo- Demographic is nothing but the combination of geographic and demographic. Organisation works on the purchasing behaviours of the people. Once it gathers the available date by doing research in first and second stage and then works as per the prescribed plan. Postcode systems can assist agencies in the new business development, customer profile and identification. Psychographic: Tesco divides the market on the basis of life style and personality of the consumers. It targets people of all ages with their requirements. From grocery, eatables, liquor Mission Every business has its goals/objectives and works on directions set by the management. No firms can succeed without objectives and tagline of Tesco is, Every little Helps. This tagline has created a realistic statement which is motivating and creates intent in the organisation. The realistic purpose is to provide focus and direction through the conduct of the business. Marketing Mix An Effective marketing mix Tesco compromises on price and does not compromises on quality More demand and more supply. Customer loyalty The Impact, positive and negative of the Tesco Express marketing mix Marketing mix is divided into 7ps but let us concentrate on 4ps which as follows. Promotion Place Price Product We will critically discus 4ps in the following stages: Promotion Promotion is generally referred as awareness created towards the introduction of new product and also the availability of the existing product by means of selling activities and advertising. The main aim of promotion is to spread awareness of the products, uses and benefits. It helps the organisation to position their products in the market to reach customers. The effective tool of promotion of Tesco Express is in the form of television and email adverts, message should be clear and simple so that it can reach the targeted audience by creating a desired response. There are different types of promotions such as advertising, personal selling, public relations and sales promotions. Promotional strategy One of the Tescos key strategies in the promotional activity is, Clubcard loyalty scheme where it has been a huge success and in turn their market share has been increased. This change has led them to be a market leader. They were giving best and competitive prices to the market, products like fresh vegetables, fish, chicken , mutton, beef and all sorts of necessary day to day needs which were outsourced from the farmers , fish, mongers , butchers directly. They have opened number of convenience stores in every possible place and therefore have a good appeal to a huge number of customers in the market environment. Advertising It can be defined as any paid form of non-personal promotion transmitted through a mass medium. The sponsor should be clearly identified and the advertisement may relate to an organisation, a product or a service. The key difference, therefore, between advertising and other forms of promotion is that it is impersonal and communicates with large numbers of people through paid media channels. (Ref 1) Each and every organisation will advertise for the products produced, Tesco has always gives ads saying that they sell cheapest product in the whole of UK and it is one of the cheapest selling supermarket, where they claim that the price of the products is at least a penny less than their competitors firm in the advertisement featuring Prunella scales and Jane Horrocks comparing bills between Tesco and other stores. Stringent rules has to be followed when it is giving comparative advertising as per UK governments rule and abides the body for advertising standards, the Committee of Advertising Practice as listed in the rules and regulations act. They also have different advertisement taglines called, Every little helps, We sell for less, 1 billion pounds off, is youre nearest the dearest, Low prices every day because we sell 10000 everyday. There have been many advertisement campaigns stating that their products are cheaper to their direct competitors. Sales Promotion According to the institute of sales promotion, sales promotion is: A range of tactical marketing techniques designed within a strategic marketing frameworks to add value to a product or service in order to achieve specific sales and marketing objectives.(Ref 3) The store offers a wide range of promotional offers in various times, if they open a store they would give away vouchers having a  £2.00 discount on every  £6.00 spent for every passerby, club card members, computer tokens for schools. Below are the examples of New Year sales promotion. Examples of the New Year promotions offers include: Danepak Maple Cure Back Bacon 220g, was  £3.00, now  £1.50 Extra Large Pineapple, was  £3.00, now  £1.50 Dolmio Original Bolognese Pasta Sauce 750g, was  £2.12, now  £1.06 Princes Tuna Chunks In Brine 4X185g, was  £5.39, now  £2.69 Maryland Choc Chip Hazelnut Cookies 150g, was 86p, now 43p. Kelloggs Special K Oats and Honey 425g, was  £2.87, now  £1.40 Pampers Baby Wipes Sensitive Refill 63, Buy One Get One Free,  £2.29 Technika 24 Full HD TV with Free View DVD, was  £279.97, now  £229.97 Acer 4GB, 15.6 Laptop, was  £497, now  £397 Garmin Sat Nav, 215W, was  £149.97, now  £99.97 Public relations and publicity: Stanley (1982, p. 40) defined PUBLIC RELATIONS as: A management function that determines the attitudes and opinions of the organisations publics, identifies its policies with the interests of its policies with the interests of its publics, and formulates and executes a programme of action to earn the understanding and goodwill of its publics. Tesco maintains a good relation with the customers as per the sources, they have responded to query in time and they have attended to every problem faced by the customer, compromising on quality is not possible but most times they compromise on price. Good coordination is maintained even with their suppliers to maintain high standards. It also involves in wide range of charity operations. E.g., Ref 5 Public relations(Ref 6) Tesco uses a range of Public Relations firms including: Weber Shandwick Worldwide; 72 Point (part of the SWNS Group the UKs biggest independent press agency); CHA, the workplace communications consultancy; Good Relations;142 GGK Public Relations (Poland);143 The Maitland Consultancy. Lawson Lucas Mendelsohn (LLM)144. Marketing communications budget: Pickton and Broderick (2001, p. 67) define integrated marketing communication as .a process which involves the management and organisation of all agents in the analysis, planning, implementation and control of all marketing communications contacts, media, messages and promotional tools focused at selected target audiences in such a way as to derive the greatest economy, efficiency, effectiveness, enhancement and coherence of marketing communications effort in achieving predetermined product and corporate marketing communications objectives. (Ref 7) So we have discussed about promotion and then we will concentrate on place. Place Place means where the organisation is set up and it depends on distribution channels and market research. The main responsibility of the is to reach the product to the customers in the right time and at the right place. Good channel strategy highlights the growth of the company. Tesco express has different distribution channels, like most other retailers they draw the products from their suppliers to their regional warehouses or distribution centres which is then prepared to be delivered to their stores. In an idea to reduce their prices and improve their reliability of the products they have extended their logistics practice by collecting directly in their factories and to their suppliers. They are using 3 types of transport in order to reach the customers early. Ex we have taken road, rail and canal Road In response to the fear of over congestion of roads and a huge increase in fuel prices and concern over its carbon foot print Tesco are switching of their supply chains to alternative modes. Rail The Eddie Stobart group partnered Tesco in distribution of its products in the year 2006. Canal The Tesco started using the Manchester ship canal in 2007 to ship wine from Liverpool to a distribution facility in Manchester. The wine is previously offloaded from the south coast so that it completely avoids the road traffic. Market coverage Ensuring that the product is made available through appropriateintermediariesso that: (a) the potential customer can access it as easily as possible; and (b) the product is properly displayed, sold and supported within thechannel of distribution. Market coverage might involve intensive distribution, selective distribution or exclusive distribution. (Ref8) According to Tesco express they target on a place where it is easily accessible and effective they setup stores or acquire the existing stores in that area they have been successful with that kind of strategy, they do a lot of ground work dating back from the customers and then to the aisle rows, they are frequently replacing the items which are sold out. Specific channel members In the Tesco the channel members are appointed by the company itself where each one of the member in that board has a specific area to cover where the price negotiation, order approval and all the other necessities are taken care. Each department in the Tesco has its own head where the deciding authority is that person so they do-not have any intermediaries it is all B2B dealings. They outsource it directly from the producers. Warehousing Warehousing is an important link in the physical distribution chain. It enables goods to be stored and subsequently moved according to customer demand. The type and role of the warehouse will vary according to the demands of the products. (Ref 9) In this part the Tesco has been playing an completely efficient and an more organised way of warehousing they are frequently being refurbished with the products. There are a number of warehouses situated in the places which are easily accessible for the stores maybe it a superstore, express, extra or a metro. Product Product means commodity offered for sales and it gives be benefit to customers. We often distinguish between product and services, service mainly on tangible products. It also means physical products which satisfy the customer needs and preferences. While other competitors in the market, product sh

What Is Extended Family

1. A family group that consists of parents, children, and other close relatives, generally, it’s A group of relatives, such as those of three generations often living in close geographic proximity rather than under the same roof. People living together as an extended family occasionally feel a greater security and belonging. This is an advantage of extended type of family because this family contains more people to serve as resources during crisis and provides more role models for behavior of values. The disadvantage of living in an extended type of family is shouldering more expenses for their basic needs. In many cultures, such as in those of many of the Southern Europeans, Asians, Middle Easterners, Africans, Latin Americans, and Pacific Islanders, extended families are the basic family unit. Cultures in which the extended family is common are generally collectivistic cultures. Complex Family is a generic term for any family structure involving more than two adults. The term can refer to any extended family or to a polygamy of any type. It is often used to refer to the group marriage form of polygamy. A joint family is also known as a complex family, parents and their children's families often live under a single roof. This type of family often includes multiple generations in the family. In India, the family is a patriarchal society, with the sons' families often staying in the same house. In the joint family setup the workload is equally shared among the members. The women folk are often housewives and cook for the entire family. The patriarch of the family (often the oldest male member) lays down the rules and arbitrates disputes. Other senior members of the household baby sit infants in case their mother is working. They are also responsible in teaching the younger children their mother tongue, manners and etiquette. This kind of setup is fast eroding in many parts of the world especially in India. Most of the urban families are switching over to the nuclear family society these days. A nuclear family is a household consisting of two married, heterosexual parents and their legal children (siblings), as distinct from the extended family. Nuclear families are typical in societies where people must be relatively mobile — such as hunter-gatherers and industrial societies. Pros And Cons Of Being The Only Child Being an only child can be either good or bad, depending on how you perceive it and how you are brought up by your parents. The advantages could be that you get the undivided love and attention of your parents. They would dote on you more and provide for you more – in terms of getting you stuff, toys, etc. Obviously, being an only child means that your parents have only you to spend the money on and not have to share it among other siblings. So, you'd get more toys than normal, more money to spend than normal, more inheritance than normal, and of course more love from your parents than normal. So, in that sense, being the only child can be termed as a good thing. As far as disadvantages go, the â€Å"Little Emperor Syndrome† sums it up perfectly. For those unfamiliar with the term, â€Å"Little Emperor Syndrome† refers to the Chinese situation involving parents and their single child. Of course, all of you would be aware of China's one-child policy. Little Emperor Syndrome is an unintended consequence of that policy. This is a situation in which the parents lavish their love, attention, resources on this one child of theirs, and as a result, the child becomes spoilt and, well, behaves like a â€Å"Little Emperor. This sort of excessive attention and care can prove detrimental in the long term for the child. The child gets used to having everything done, managed, taken care of – by their parents. When they have to live in the real world and face real problems, they might not be able to cope with it. They may lack self-confidence to go out in the world and get things done for themselves. They might feel lost outside of the cocoon that their parents created for them. Being an only child can also be very lonely. They would miss the fun of growing up with a brother or sister. An only child can also grow up to be a selfish adult, i. e. one who thinks primarily of his/her needs over the needs of others. They may also lack in the ability to empathize with others as much as children with siblings. Another potential disadvantage of being an only child could be the excess burden on your shoulders as regards taking care of your parents, for example. It can take an emotional toll on you, being the only child with all the responsibilities.

Life and Margaret Atwood Essay

This quotation was taken from Margaret Atwood’s story, â€Å"Homelanding.† This story recounts many aspects of human existence from an outside view, as if it was being told to an alien race. This story tells about human appearance, sex (both difference and the act of), sunbathing, sleeping, death, and many other human functions in a scientific way. This story takes a step away from the normal way of describing these objects. For example, Margaret Atwood talks about eating and describes it by saying â€Å"I destroy and assimilate certain parts of my surroundings and change them into myself.† Most people who have had human contact their whole life consider eating putting food in their mouths, chewing, and swallowing. This quotation at the beginning of the story shows that the author knows that she is writing this for a human audience. She starts this off with the line, â€Å"Where should I begin?† This is more of a conversational style that draws the reader into this as if she was talking directly to the reader. The human reader is supposed to take the role of the alien race. The reader has to take a duality of being both a human and from an alien race who has no knowledge of anything human. The next line restates this with, â€Å"After all you have never been there; or if you have you may not have understood the significance of what you say or thought you saw.† An alien race would never have been to earth, yet the human reader has spent his whole life on earth if never stopping to think of the significance of what he is seeing. The next line is: â€Å"A window is a window, but there is looking out and looking in.† This can be seen in all the number of times that someone sees something in someone else that the person does not see in himself. For example, often a teacher is responsible for helping a student develop a talent that was there but the student did not know that he had it. This story is attempting to do the same and show the reader characteristics that mankind has but do not know it has. In the next line, this is reiterated with the statement, â€Å"The native you glimpsed, disappearing behind the curtain, or into the bushes, or down the manhole in the mainstreet–my people are shy–may have only been your own reflection in the glass.† This shows the reader is the reflection in the glass and is seeing a portrait of himself in the story. Storytelling is often used to teach a lesson to the reader or listener. One of the most read examples of this is the Bible. Jesus often spoke in parables to help teach lessons to his listeners. This story attempts to make us take a step away from  ourselves and see ourselves in a different light so we could possibly understand ourselves better.

Free Essays on Execution

. Some choose to have the chaplain say a prayer with them or sing a song and others choose to just say farewell and thank you to their loved ones and their friends. The chaplain will put his hand on the inmates knee and give it a squeeze, just to show the inmate that his is there with them and to give them one last gesture of comfort. Finally, the warden takes off his glasses and that is the signal to the executioner to start the lethel injection. As stated in the sound portraits documentary: Witness to an execution, â€Å"the first chemical they use is a drug called sodium pentathol and is usually used when you are going to have surgery. ... Free Essays on Execution Free Essays on Execution Witness to an Execution At the dawn of the 21st century, the death penalty is considered by most civilized nations as a cruel and inhuman punishment. It has been abolished by 106 nations and 30 countries have abolished it since 1990. However, the death penalty continues to be commonly used throughout the United States. There are three major perspectives in regards to the death penalty; Functionalist, conflict and interactionist perspectives. I hope to show how sociological perspectives are applicable to the issues addresses in the documentary, Witness to an Execution. God inscribed in stone, before Moses the ten commandments, one of which states that, â€Å"thou shall not kill†. An interactionist would argue that it doesn’t say; Well, its all right to kill if that person has committed a capital crime. An inter-actionists may see the symbolism of the death penalty, and see its barbaric and resembles a crucifixion, just laying down. When the inmate is brought in, the gurney resembles a cross. Then the guards will strap them in right arm, left arm, left leg, right leg and then continue with the chest and head straps. This to me symbolizes the nails that were driven in Jesus wrists. At the end, lying there on the gurney, the condemned inmate is given a few moments to say a last few words. Some choose to have the chaplain say a prayer with them or sing a song and others choose to just say farewell and thank you to their loved ones and their friends. The chaplain will put his hand on the inmates knee and give it a squeeze, just t o show the inmate that his is there with them and to give them one last gesture of comfort. Finally, the warden takes off his glasses and that is the signal to the executioner to start the lethel injection. As stated in the sound portraits documentary: Witness to an execution, â€Å"the first chemical they use is a drug called sodium pentathol and is usually used when you are going to have surgery. ...

Compulsive Eating essays

Compulsive Eating essays Compulsive eating is an addiction to food. Being addicted to food is not like, gone all day without food fascination, it is not eating for pleasure it is eating out of compulsion (Moran, 2012). Over eating and being addicted to food is the exact same as if you were to drink, smoke, take drugs, etc. (Moran, 2012). The only difference is there is no cut off, nothing to stop taking because you cannot stop eating completely. There are several different types of compulsive eating disorders. Three main disorders are; binge eating, bulimia, and anorexia. These all are very similar in meaning because they all involve unhealthy eating patterns, but in reality differ greatly (New, 2011). We sometimes use food to hide our real emotions. We are too afraid to show how we are really feeling, so instead of talking about it, we eat. Compulsive eaters do this in such a way that it becomes an eating disorder. Though this is an extreme disorder that should be taken very seriously; it is not. People, who have compulsive eating disorders, eat for the same reasons people take drugs. But for some reason, that I do not quite understand, we seem to accept the idea of the drug-addicted rock star (Miet, 2012). Most people today tend to overlook compulsive eating because it has no actual cut off. No way to have any withdraws like you would if you were a drug addict or an alcoholic. Those who over eat do not see food as pleasure; they see it as compulsion (Moran, 2012). Those with compulsive eating disorders think of food as a way out. A way to satisfy depression, fill an empty void, or even a way to wallow in your own self-pity. In a sense, compulsive eating is the same as being an alcoholic, or a drug addict. But that is only the way it seems, there is still a huge difference. Compulsive eating allows you to still be able to wake up early in the morning, prepare lunches for your family, visit your parents, and have a normal life (Moran, 2012). This is why ...

Performance Incentive Programs in Healthcare Research Paper

Performance Incentive Programs in Healthcare - Research Paper Example In the second report of the Committee on Quality of Health Care in America, the â€Å"quality gap† of the healthcare practice in America was revealed with over 70 studies documenting quality shortcomings.   The quality gap was more prominent in the care that people should receive and the care that they do not receive.   In the second report of the Committee on Quality of Health Care in America, the â€Å"quality gap† of the healthcare practice in America was revealed with over 70 studies documenting quality shortcomings.   The quality gap was more prominent in the care that people should receive and the care that they do not receive.    B. Flaws in the structure of the current health care payment system- fee for service part of the structural flaw that led to quality gaps and the deteriorated state of US healthcare system was partly attributed to the systems of payment to medical providers that do not encourage quality but rather volume.1. Fee for service does not consider quality, efficiency, and cost management quality gaps and deteriorated state of health care that is susceptible to error that accounted for 44,000 to 98,000 deaths per year in the US could have been attributed to the fee for service payment system that does not consider quality, efficiency and cost management (IOM, 2001).   The fee for service payment systems stresses more on quantity and volume rather than the quality of care that a medical provider gives to a patient. 2. Managed Care Organizations differHMOs, PPOs are third-party managed care organizations that also differ in payment to medical providers.   This payment system is not driven to provide quality care but to reduce its cost which could be inimical to the quality of care rendered since the fees are already predetermined.

Discussion Essay Example | Topics and Well Written Essays - 250 words - 105

Discussion - Essay Example Also, before forwarding a message, obtain permission from the sender, who may have intended the message for you only† (p. 370). As such, disclosing any privileged information that was accidentally received would be tantamount to a violation of trust and would be detrimental to one’s image, or it could even put at risk the security of one’s job. Presentation*. You are preparing for a presentation with a short deadline. You find perfect wording and great graphics on the Internet. Should you lift the graphics and wording but change a few words? You figure that if it is on the Internet, it must be in the public domain. Any information taken from other sources, written by other people, should not be copied. If they are to be used, even paraphrased or copied verbatim, these sources should be cited and properly referenced. Lifting the graphics and paraphrasing, without acknowledging the source is tantamount to plagiarism. As emphasized, â€Å"to avoid plagiarism, you must use material from outside sources properly. You can integrate outside material into your paper in three ways: by quoting, paraphrasing, or summarizing† (Gurak & Lannon, 2013, p. 429). Thus, in no instance should any material be lifted and copied without acknowledging the source, as